L'Oréal Web 3 Playbook
Turning a complex ecosystem into a clear, engaging playbook
(Client)
L'Oréal
(Year)
2024
(Services)
Presentation Design

DECODING WEB3 COMMUNITIES
Bringing clarity and culture to the next generation of digital engagement
The mission? Demystify Web3 and its communities for non-initiated teams across L’Oréal. In collaboration with the agency Okay C’est Cool, Morfoz Studios transformed a dense strategic playbook into a visually compelling and accessible document—explaining the culture, codes, and mechanisms of online communities. A creative and pedagogical challenge, blending digital futurism with brand clarity, to help the teams not just understand the space—but feel ready to engage with it.


let's talk about
your project
30 minutes to understand your background and your needs.
let's talk about
your project
30 minutes to understand your background and your needs.
L'Oréal Web 3 Playbook
Turning a complex ecosystem into a clear, engaging playbook
(Client)
L'Oréal
(Year)
2024
(Services)
Presentation Design

DECODING WEB3 COMMUNITIES
Bringing clarity and culture to the next generation of digital engagement
The mission? Demystify Web3 and its communities for non-initiated teams across L’Oréal. In collaboration with the agency Okay C’est Cool, Morfoz Studios transformed a dense strategic playbook into a visually compelling and accessible document—explaining the culture, codes, and mechanisms of online communities. A creative and pedagogical challenge, blending digital futurism with brand clarity, to help the teams not just understand the space—but feel ready to engage with it.


let's talk about
your project
30 minutes to understand your background and your needs.
let's talk about
your project
30 minutes to understand your background and your needs.
L'Oréal Web 3 Playbook
Turning a complex ecosystem into a clear, engaging playbook
(Client)
L'Oréal
(Year)
2024
(Services)
Presentation Design

DECODING WEB3 COMMUNITIES
Bringing clarity and culture to the next generation of digital engagement
The mission? Demystify Web3 and its communities for non-initiated teams across L’Oréal. In collaboration with the agency Okay C’est Cool, Morfoz Studios transformed a dense strategic playbook into a visually compelling and accessible document—explaining the culture, codes, and mechanisms of online communities. A creative and pedagogical challenge, blending digital futurism with brand clarity, to help the teams not just understand the space—but feel ready to engage with it.


let's talk about
your project
30 minutes to understand your background and your needs.
let's talk about
your project
30 minutes to understand your background and your needs.