Alpine Brand Platform
Making a powerful brand platform easy to understand and own
(Client)
Alpine
(Year)
2023
(Services)
Presentation design
Simplifying the complex
Transforming a strategic document into a collective vision
In collaboration with Havas Paris, Morfoz Studios took part in designing Alpine’s new Brand Platform document—a key strategic tool to shape the future of the French automobile brand. Created at a pivotal moment in Alpine’s evolution, the project supported the brand’s ambition to reposition itself on the global market, including its presence in Formula 1 and the shift toward electric mobility.
The main challenge? Making a dense and ambitious brand strategy accessible to all teams across the group. The document had to be clear, engaging, and visually powerful—turning abstract ideas into a shared, inspiring vision. A project that required a fine balance of pedagogy, structure, and design excellence.
let's talk about
your project
30 minutes to understand your background and your needs.
let's talk about
your project
30 minutes to understand your background and your needs.
Alpine Brand Platform
Making a powerful brand platform easy to understand and own
(Client)
Alpine
(Year)
2023
(Services)
Presentation design
Simplifying the complex
Transforming a strategic document into a collective vision
In collaboration with Havas Paris, Morfoz Studios took part in designing Alpine’s new Brand Platform document—a key strategic tool to shape the future of the French automobile brand. Created at a pivotal moment in Alpine’s evolution, the project supported the brand’s ambition to reposition itself on the global market, including its presence in Formula 1 and the shift toward electric mobility.
The main challenge? Making a dense and ambitious brand strategy accessible to all teams across the group. The document had to be clear, engaging, and visually powerful—turning abstract ideas into a shared, inspiring vision. A project that required a fine balance of pedagogy, structure, and design excellence.
let's talk about
your project
30 minutes to understand your background and your needs.
let's talk about
your project
30 minutes to understand your background and your needs.
Alpine Brand Platform
Making a powerful brand platform easy to understand and own
(Client)
Alpine
(Year)
2023
(Services)
Presentation design
Simplifying the complex
Transforming a strategic document into a collective vision
In collaboration with Havas Paris, Morfoz Studios took part in designing Alpine’s new Brand Platform document—a key strategic tool to shape the future of the French automobile brand. Created at a pivotal moment in Alpine’s evolution, the project supported the brand’s ambition to reposition itself on the global market, including its presence in Formula 1 and the shift toward electric mobility.
The main challenge? Making a dense and ambitious brand strategy accessible to all teams across the group. The document had to be clear, engaging, and visually powerful—turning abstract ideas into a shared, inspiring vision. A project that required a fine balance of pedagogy, structure, and design excellence.
let's talk about
your project
30 minutes to understand your background and your needs.
let's talk about
your project
30 minutes to understand your background and your needs.